Posts by: Darryl Stevens

The Importance of PPC Landing Pages

When you are using PPC (Pay-Per Click) advertising on Google or any other websites, it’s often helpful for your PPC advertisement to link to a great PPC landing page that is dedicated to your audience converting. But What is a…

How to Conduct Interviews for UX Research

January 20, 2016 Web Design Austin

Usability is a primary concern for any web design project. Aesthetics are important and content is king, but if your interface is irritating or difficult to navigate it’s game over for most users. Fortunately, usability is often very intuitive. You…

4 Ways to Make Your Website Load Faster

Website loading speed is as important as ever, and many people don’t realize that when they're creating websites. They believe that since internet connections are getting better and faster, that their website’s loading speed isn’t a major factor. But that’s…

How to Prepare for an eCommerce Website

If you’re looking to start an eCommerce website, you’re not alone. Many business owners have decided to sell their products and services through their eCommerce website. eCommerce sales accounted for nearly six percent of the entire global retail market in…

An Introduction to Facebook Advertising

Facebook cannot be ignored. It’s everywhere. I can almost guarantee that most of you are on Facebook. I am sure you have seen the advertisements that rule your newsfeed as well as the sides of your Facebook page. You may…

What Google Likes to See on Your Website

Are you unsure if Google loves your website? Or perhaps you already know Google doesn’t like your website very much and you’re asking, “What does Google look for when ranking websites?”. We’ll answer these questions and more in today’s article.…

What You Should Know About Keywords

September 25, 2015 Austin SEO, Internet Marketing

If you’re interested in making your website top-ranked on Google’s search results, you have to understand how keywords and Adwords work within Google’s algorithm. But what are Google keywords exactly? And how can you use them to help your website?…

All About Web Images

September 20, 2015 Resources, Web Design Austin

Web images seem like they are an easy topic for web designers. Most people seem to believe you just upload the image and it’s all taken care of - however there are, in fact, many different things a web designer…

SEO vs. PPC

SEO vs Pay Per Click (PPC) A common question that often comes up during discussions of internet search engine marketing concerns how to get visitors to a website. When business owners are looking to drive visitors to their website they…

10 Ways to Grow Your Email Marketing List

Many businesses measure website conversions by determining how many of their customers sign up for their email marketing newsletter(s). Email marketing newsletters and mailing lists are a great cost-effective marketing tool that can help anyone expand their business’ customer base.…