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Basemakers helps build brands by driving higher sales velocity in retailers through elite merchandising & field sales.

Digital Strategy
User Experience Design
Visual Design


Basemakers is an INC 500 field sales & merchandising company with over 1 million visits conducted on behalf of over 200 brand partners. They deploy trained sales professionals using advanced technology to help drive sales velocity at thousands of retail grocery stores. DIGITECH was tasked with a visual branding overhaul to bring their logo and visual assets to the next level, as well as the website redesign to match their new branding. Basemakers wanted to stand apart from their competition with an innovative web presence online.

The Solution

We worked alongside the Basemakers team to solidify the new direction for the visual brand and website. DIGITECH delivered all new, stunning, visual assets including a brand book that encapsulates the details and guidelines for the new branding. The new brand positions Basemakers as an innovative leader in their industry and proved to translate well into the website re-design portion of the project. We created a bold new website for Basemakers that showcases their clients and case studies, their range of services, and ultimately will drive more leads and employment opportunities to their target users.



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