Case study · 08 / 29
GII Research
DIGITECH was tasked with completely redesigning not only the site in general, but strategizing and optimizing the product pages in a way that provides the best user experience and visibility.
- Services
- Digital Strategy
- User Experience Design
- Visual Design
- Development
- Live site
- giiresearch.com (opens in a new tab)
OVERVIEW & OBJECTIVE
GII Research offers a massive selection of products with a unique way of requesting a quote or acquiring the research products that are available. DIGITECH was tasked with completely redesigning not only the site in general, but strategizing and optimizing the product pages in a way that provides the best user experience and visibility.
Project screens
The Solution
DIGITECH researched and implemented best practices used in major e-commerce sites. Considering everything above the fold, placing call-to-actions, contact information, and important information strategically was the name of the game. We worked with GII Research to update and modernize the navigation user interface for ease of use and to more accurately reflect their branding.
Have a project like this?
Tell us your market and what you want to own in it. We reply to arrange your Search Opportunity Analysis.