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The Objective

To give a global supplement company an overdue brand refresh designed to build trust without appearing clinical and meet the following goals.

- Enhance functionality of store locator
- Increase e-commerce conversion rates
- Product inventory REST API Integration
- Integrate reviews using BazaarVoice
- Improve UI/UX, CTA’s and CRO


  • Digital Strategy
  • User Experience Design
  • User Testing
  • Content Strategy
  • Development

The Solution

Honed in on Himalaya’s core messaging through interactive workshops and user testing to create a visually stunning user experience design that educates users and increases conversions by up to 35% while meeting all project goals.

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