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OVERVIEW & OBJECTIVE

The previous website for the Houston SPCA was outdated, bloated and in serious need of a refresh. We worked to define a stunning new user experience design that seamlessly integrated various API’s including Shelter Buddy to help the organization in their mission to rescue, protect and adopt animals in the Greater Houston area.

services

  • Digital Strategy
  • Content Strategy
  • User Experience Design
  • Visual Design
  • API Integration
  • WordPress Development
  • Ongoing SEO

The Solution

We started with a competitive analysis to understand the digital strategy being used by the largest animal rescue organizations in America. We used our research to inform the user experience design and create a stunning new digital experience. We integrated various API's including Shelter Buddy to engage our audiences and drive adoptions. We finished the project with our exclusive on-page SEO optimization and ongoing off-page SEO.

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