Blog · 22 articles

Search intelligence for high-value markets.

Working notes on SEO, AI search, paid media and measurement for the markets where one new customer changes the economics.

Internet Marketing04 Resources04 SEO13 Web Design06

Articles

What SEO packages usually include, how pricing tiers differ and how to judge whether a package fits your goals or needs customizing.

Darryl Stevens October 17, 2023 8 min read

A guide to Surfer SEO: what the content optimization tool does, its main features and how to use it to plan and improve pages.

Darryl Stevens October 3, 2023 8 min read

What white label SEO is, how agencies use it to offer SEO under their own brand, and the costs and benefits to weigh before you start.

Darryl Stevens September 30, 2023 9 min read

What an SEO analyst does, from research and audits to reporting, and how working with one can improve your search rankings.

Darryl Stevens September 16, 2023 7 min read

What an SEO audit service checks, what you get at the end and how an audit shows where to put your SEO budget next.

Darryl Stevens August 16, 2023 7 min read

The main types of SEO, including on-page, off-page, technical and local, and how each one affects your rankings and organic traffic.

Darryl Stevens July 28, 2023 8 min read

What an SEO consultant does, when it makes sense to hire one and how they help put a strategy in place that grows organic traffic.

Darryl Stevens July 14, 2023 7 min read

Where to find your Facebook Page ID and profile ID today, how to give someone admin access to a Page, and whether your site still needs fb:admins.

Darryl Stevens July 7, 2020 4 min read

Seven actively maintained IDX plugins for WordPress real estate sites, what each one does best and what to check before you connect your MLS.

Darryl Stevens June 16, 2015 5 min read