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AI tools for SEO

Resources, SEO

15 Best AI Tools for SEO in 2024

Last Updated: 04/10/2024

If you want to include artificial intelligence (AI) in your search engine optimization (SEO) plan but aren’t sure which tools are worth your time, you’ve come to the right spot. We will look at the top AI tools out there, both paid and free, and give you useful advice on how to use AI for SEO in 2024.

What is AI for SEO?

AI for SEO means using artificial intelligence, such as ChatGPT, to improve your search engine optimization work. AI helps make structured data, create title tags, create keyword suggestions, and more. By using AI, you can save time and still create high-quality content that adheres to SEO best practices.

AI SEO Tools Main Features

Let’s look closely at how these AI tools can help make the whole SEO process smoother from start to finish for individuals and SEO agencies alike. Here are some of the key roles these clever helpers play:

Quick keyword research:

AI SEO tools help you find the keywords that many people search for, spot chances to use specific, longer keywords, and can help you recognize the search intent of a key phrase. Plus, AI gives details on special search results like featured and rich snippets, helping websites get noticed more in search results and attract more visitors.

Competitive Analysis:

These tools are a great addition to use when analyzing the work of a competitor. By looking at their keywords, backlinks, and how well their content does, you can steer your strategy or can stay ahead of the competition with a clear vision of how to implement a smarter SEO plan.

Content Generation and Optimization:

AI is fantastic at brainstorming of ideas and topics for blogs. By having AI review your site as well as similar sites, it can look for ideas for optimizing content posts and, in some instances, suggest entire full articles. AI aids you in keeping your content friendly for search engines, providing suggestions on keywords usage, content structure provision and how easy it is for readers to understand.

Automation of Tasks:

AI SEO tools make a routines like checking website performance, looking for errors and editing pages simpler. They can provide meta tags, title tags and image descriptions recommended for your content, which in turn saves you time and energy. With machine learning, these tools will only get better, the need for human effort will decrease, and sites will be improved more easily and quickly.

Rank Tracking and Reporting:

Monitoring your keywords and watching rankings change is simplified using AI tools. These tools can automatically deliver website reports on a timed schedule, or can simply notify you when a change is noticed. This can help you to see where you are succeeding as well as what needs your attention.

In other words, AI SEO tools will give you a competitive edge with a strategy that stands above the rest.

Top 15 AI SEO Tools for 2024

Dive into AI SEO tools with standout options, each offering special features to boost your website’s search engine rankings and visibility.

Here’s our roundup of the top AI tools for SEO:

1. Chat GPT

Chat GPT Dashboard

ChatGPT is an AI tool that can dialogue, write text, and help strategize no matter what industry you work within. From chatting about everyday issues to advanced academic topics, ChatGPT can handle it all.

To get started using ChatGPT for SEO, begin by creating an account and logging into chat GPT. ChatGPT is a highly reliable tool that supports tasks such as writing content, exploring keyword research data and providing on-page optimization tips.

Best for

  • Businesses
  • Agencies
  • Content Creators
  • SEO analysts

Key Features

  • Content Generation
  • Keyword Insights
  • On-Page SEO Suggestions
  • Content Enhancement


  • Free plan with GPT-3.5
  • ChatGPT Plus: $20 a month

2. AlliAI

AlliAi Homepage

One of AlliAI’s advantages is that you can easily automate updates to your site no matter what CMS you use. This AI SEO tool enables users to manage their SEO simply with no technical knowledge by setting rules that govern the site.

Its best feature is probably its ability to quickly and easily roll out changes without the need for coding knowledge.

Best for

  • Marketing agencies
  • Large companies
  • Online stores

Key Features

  • It makes bulk page updates possible for SEO purposes.
  • Refresh necessary SEO to align with current best practices.
  • You can roll out changes to live content on your site anytime.
  • Quick and easy to use.
  • Tag schema markups for better search performance.
  • Internal link implementation.


  • Ten-day free trial
  • Consultant: $25 monthly.
  • Agency: $620 monthly
  • Enterprise: the 1,280 dollars per month

3. SEO.ai

SEO.ai Homepage

If you need a quick way to create content that’s ready for search engines and aimed at getting you to the top of search results, then SEO.ai is a great choice.

SEO.ai does deep keyword research to find great content ideas through Google’s search results analysis.

Next, it uses its own AI algorithm to write content that focuses on those keywords.

As an added bonus, it can do this in over 50 languages!

Best for

  • Marketing agencies
  • Small businesses

Key Features

  • Automatically creates articles optimized for search
  • Formats content
  • Optimizes content for Google’s E-E-A-T standards (experience, expertise, authoritativeness, trustworthiness)
  • Keyword research tools, including competitor analysis and keyword generation
  • Uses machine learning for SEO tips and real-time search results analysis
  • AI helper for writing


  • Try it free for 7 days
  • Basic plan: $49 per month
  • Plus plan: $99 per month

4. Pro Rank Tracker

Pro Rank Tracker Homepage

Pro Rank Tracker is a go-to rank tracking and reporting tool used by over 60,000 SEO agencies, big companies, SEO experts, and website owners.

This tool lets users keep an eye on their site’s position in search engine results, check how well their SEO work is doing, and receive detailed reports based on data.

When ordinary SEO tracking tools aren’t enough, PRT stands out as the top choice.

Expect accurate search engine results page (SERP) ranking data, powerful marketing analysis and reports, and insightful tips to improve rankings. It’s an essential tool for AI SEO marketing.

Best for

  • Marketing agencies
  • Big companies

Key Features

  • Tracking search rankings
  • Tracking for local and mobile searches
  • Tool for finding keyword suggestions
  • Tracking competitors’ rankings (Top 100)
  • Comprehensive report center
  • Manage multiple users with sub-accounts
  • Access to API
  • Support in multiple languages
  • Mobile apps


  • Free
  • Starter: $13.90 per month
  • Pro: $89 per month
  • Agency: $180 per month

5. Frase

Frase Homepage

The Frase tool uses AI’s significant data analysis capacity for the purpose of SEO research.

It has a smart writing feature that uses search engine result pages (SERPs) as the background research to help you efficiently optimize your content to be SEO friendly.

It begins with keyword research and topic exploring, consisting of in-depth competitor analysis, and leads to SEO content briefs, detailed outlines optimized for SEO, and drafts .

Best for

  • Businesses

Key Features

  • SERP results analysis.
  • SEO keyword research tool
  • Helps plan and create outlines
  • AI writer


  • 5-day free trial for only $1
  • Solo: $14.99/month
  • Basic: $44.99 per month.
  • Team: $114.99 / month
  • Full article generation with advanced features for an additional $35 a month

6. NitroPack

NitroPack Homepage

NitroPack specializes in speed optimization, helping you achieve a fast-running, and loading website.

By utilizing sophisticated caching, image compression, minifying code, lazy loading, and more, NitroPack will help your site outperform your competitors.

And the best part? You don’t need any technical knowledge or coding skills. NitroPack technology will take care of all of that for you.

Best for

  • Businesses
  • Marketing agencies

Key Features

  • A thoughtful caching system that dynamically updates
  • A full set of image optimization tools including resizing, lazy loading, device-based adjustment, and other optimization methods.
  • Reducing the weight of HTML, CSS, and Javascript


  • Free version available
  • Business plan: $21/mo
  • Growth plan: $51 every month
  • Scale plan: $176/month
  • Custom plan available

7. PageSpeed Insights

PageSpeed Insights Homepage

PageSpeed Insights is a Google tool designed to solve the problem of slow website loading speeds. Google has acknowledged that load time influences search rankings so creating a site that loads as quickly as possible is essential. PageSpeed Insights evaluates the speed at which a website loads and assigns it a rating based on the result.

This tool is very easy to use. You will only need to type in the URL of your website to get this report. The report gives you a glimpse into the time spent for your website to load and suggestions on ways to improve the loading time.

Combining Google Search Console and Google Analytics with PageSpeed Insights will give you an awesome set of no-cost tools to start off your SEO marketing from the ground up.

Best for

  • Small businesses

Key features include

  • The page speed rating.
  • Lab data, like First Contentful Paint (FCP) and Largest Contentful Paint (LCP) are good indicators of the loading speed of a website.
  • On-site data will be gathered to monitor FID and CLS indicators.
  • Core Web Vitals
  • Analysis for two platforms: mobile and desktop.
  • Ideas for site improvements.


  • Free

8. Surfer SEO

Surfer SEO Homepage

Surfer SEO offers an AI suite of tools that focus largely on the content being created for your website. This tool will assist you with research, writing, keyword optimization, and more. It is designed to be a comprehensive tool that can help you with a wide array of tasks. From locating the right keywords to making your content better, Surfer SEO has got you covered.

Think of Surfer SEO as the all-purpose writing teammate that assists you in creating content that attracts more traffic and delivers the needed results.

Best for

  • Agencies
  • Content creators
  • SEO experts


  • A tool for rearranging the content.
  • Finding keywords
  • Checking content quality
  • Outline generation
  • Content generation
  • An add-on to search the web with keyword suggestions.


  • Basic plan: $89 for the month.
  • More features plan: $ 179 a month
  • Full features plan: $299/month
  • Tailored plan for big teams: Customized price
  • Discounted pricing for annual plans

9. Diib

Diib Homepage

Diib has over 500,000 members across 160 countries, automating SEO for better search rankings and increased traffic.

What makes Diib unique is its broad approach to digital marketing growth, going beyond just automating SEO.

Its ‘Answer Machine’ delivers an in-depth look at your site, your competitors, and how you stack up against industry standards and provides tailored advice for growing your business.

Getting your detailed report takes only 54 seconds!

Best for

  • Businesses

Features include

  • Plans for digital business growth
  • Tracking for keywords and backlinks
  • Monitoring and tracking competitor rankings
  • Generating ideas for keywords and content
  • Setting benchmarks
  • Website performance monitoring, including speed and security updates, ranking shifts, and more


  • Free
  • Pro version: $7.99 per month

10. Copy.ai

copy.ai Homepage

Copy.ai shines as a top-notch writing helper, not solely focused on SEO, but fantastic for creating AI-driven content.

With over 10 million users and being loved by big names like LinkedIn and Zoom, Copy.ai stands out among AI tools for crafting content marketing materials. And it’s easy to see why. It enables you to quickly and easily create everything from quick content briefs and full articles to catchy product descriptions and persuasive marketing copy.

Pick the workflow you like best, and dive into specific tasks within it. For example, the SEO workflow allows you to churn out detailed articles, plan content calendars, and come up with topic ideas around important keywords.

Best for

  • Businesses

Key features

  • AI-powered writing assistant
  • AI chat for brainstorming and help
  • Automated workflows for different needs like eCommerce marketing, SEO, social media, and sales
  • Customization to match your brand’s voice


  • Free
  • Pro version: $49/month
  • Enterprise: Custom pricing

11. SEMRush

SEMRush Homepage

It cannot be denied that SEMRush is one of the top SEO tools on the market today. It’s the must-have tool for 30% of Fortune 500 enterprises which value its robust and detailed keyword research, SERP tracking, competitive analysis, technical audits, backlink monitoring, and full visibility. It is one of the most well known names in SEO tools and beloved by SEO analysts the world over.

Best for

  • Businesses
  • Agencies

Key features

  • Search for keywords
  • AI tool for writing SEO articles.
  • Topic explorer
  • Competitor analysis
  • Engagement tracking
  • Local SEO tools
  • Link building tools
  • PPC campaign data


  • Free
  • Pro version: $129.95/month
  • Guru package: $249.95/month
  • Business plan: $499.95/month

12. Outranking

Outranking Homepage

Outranking is designed to help its users get ahead of their competition by providing:

  • AI-crafted SEO content
  • On-page optimization involving the implementation of relevant keywords, optimized title tags and meta descriptions.
  • SEO content marketing strategies.

It uses artificial intelligence and machine learning to provide a variety of services such as instant on-page SEO boosting, SERP analysis, content opportunity identification, keyword research, AI-assisted writing and much more.

Best for

  • Individual content creators
  • Teams that focus on content creation

Key features

  • Automated on-page optimization
  • Produces SEO frameworks and content guidelines
  • Plans content strategies
  • SEO content generator
  • Internal linking within content
  • Grouping keywords


  • SEO Writer: $69/month
  • SEO Strategist: $129/month
  • Custom Plan: Personal pricing

13. RankIQ

RankIQ Homepage

RankIQ is an SEO software platform which specializes in AI-driven content and optimization for blogs. You will receive content suggestions for titles and headings, and what keywords you should be including.

Their keyword opportunities are hand-picked to be low competition no matter your niche. This feature, in particular, aids in the rapid acceleration of your rankings.

Best for

  • Blog writers
  • Businesses

Key features

  • AI writing assistant
  • SEO-centered blog post outlines
  • AI content editing
  • Low competition keyword suggestions
  • Position tracking


  • Begins at $99/month

14. Neuron Writer

Neuron Writer Homepage

NeuronWriter is another AI content optimization tool. It uses semantic models derived from the Google SERPS along with competitor data to plan, write, and optimize content.

By using NLP based suggestions, NeuronWriter guides your writing so that you can thoroughly cover each topic.

The built-in article outline generator takes only a few seconds. As you write, you will also get a content score that will help you assess how well your content is optimized based on the NLP suggestions.

Best for

  • SEO agencies
  • Writers
  • Businesses

Key Features

  • AI writer
  • NLP-based topic recommendations
  • Article outline generator
  • Content score
  • Content planner
  • Multi-lingual support


  • Bronze: $23/month
  • Silver: $45/month
  • Gold: $69/month

15. MarketMuse

MarketMuse Homepage

MarketMuse differentiates itself from the crowd of AI SEO tools by virtue of its commitment to using your entire website to help guide the suggestions it provides.

The content audits it creates help to ensure that all content found on your website is quality, topical, and structured in a way that will be friendly to search engines.

Best for

  • Writers
  • SEO professionals
  • Marketing agencies

Key Features

  • Competitor content analysis
  • Automatic detection of content.
  • Topic clustering
  • Personalized content insights
  • Content creation outlines
  • Keyword suggestions and optimization


  • Free
  • Standard: $149/month
  • Team: $399/month
  • Premium: Custom pricing

Use AI SEO Tools to Scale Your SEO Efforts

Whether you’re an expert in SEO or just getting started, AI SEO tools can help you work more efficiently by allowing you to concentrate on making strategic choices, creating content, and looking at the larger goals of your marketing plan. With the right tools, you can simplify many of the technical aspects of SEO so you can focus on the bigger picture.

The outcome? Improved productivity, better decisions based on quality information, and a simplified plan for future SEO efforts, all leading to an increase in rankings.

Start or grow your use of artificial intelligence for SEO with some of our picks for the top SEO AI tools for 2024.


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